Monday, January 12, 2009

Your words to be banned in 2009

It seems that "excited," "thrilled" and "honored" aren't the only words you want to see banned in 2009.

Here are a few e-mails I received in reaction to Ragan.com's reprinted version of my recent post on "The three words to be banned in 2009."

Drew:
Good story. I am waiting for the sidebar story, to recommend the banning of the go-to phrase: "We're very pleased..."

Alen Beljin
Penske
Public Relations Manager

++++

Drew,

Thank you for writing this article.
Btw, here's another lazy phrase I work hard to kill:
January 9, 2009 - Dateline - ABC Company has announced today ... .
Announced today? Well, duh?, the dateline tell us that it's today. And, clearly, we can read who's issuing the news release, so why write announced in the lede?
Better to write a lede like: Executives from ABC Company said they have put together an offer to buy 40% of XYZ company in order to gain a foothold in the automotive aftermarket parts industry.

Bill Perry
Managing Partner
MARCH 24 Media, LLC

++++

Agree with your Ragan.com 3-words-to-ban. Suggest you add to the list The One misused/over used word that drives me crazy - “held” !!!!!!!!

“The event will be held Tuesday….” Can you hold the event in your hand?

“The event will be Tuesday…..”

Will never forget the first 60 seconds of an Intro to PR class I had at Ohio State. My prof and adviser, Walt Seifert, stood at the back of the lecture hall and declared that the first person to use “held” for something other than that which could be contained in one’s hand…would earn an F for the quarter.

He made an impression.

Debra S. Bloom, APR
Associate Administrator
Emory Healthcare

++++

Drew,

Thanks for the article. I had a grad school prof that also made a big deal about the word “very.” She contended that if you substitute “damn” for every “very,” you’d see that the word is almost never actually called for. Kinda of like “most unique.” Whoever taught jocks to say that should be shot.

Steve Frank
Public Information Officer
Metro Wastewater Reclamation District

1 comment:

Shelley Mullins said...

Can you also ban the use of 'over' when the writer means 'more than' and therefore 'under' when they mean to say 'less than.' Just my personal peeve, but one that I notice more and more in the media and in advertisements. I, too, had a prof who stressed this to us, so I keep it top of mind at all times.